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Recruiting Superstars - EMPAUA's Approach

Recruiting Superstars - EMPAUA's Approach

I remember my recruiting process when I was applying to EMPAUA about a year ago and it went like this: I was invited over to have an informal chat about EMPAUA and…

Elena Lange June 18, 2018
How to transform into a data-driven organisation with Salesforce

How to transform into a data-driven organisation with Salesforce

You may have heard the quip that data is the ‘new currency’ that the most successful businesses of today operate in. The unprecedented number of new data capture…

EMPAUA June 14, 2018
How Salesforce Implementation benefits the Financial Services Industry

How Salesforce Implementation benefits the Financial Services Industry

  Meeting customer expectations is undoubtedly not easy for any company, and it could be even more challenging for financial services industries. While your…

Ben McCarthy June 4, 2018
3 Steps to Prepare Your Startup for Expansion

3 Steps to Prepare Your Startup for Expansion

Scaling a Startup: Here are things to keep in mind so that your company growth doesn’t end in chaos. Picture this, you’ve just launched a marketing campaign…

EMPAUA April 3, 2018
How to Prepare your Team for Salesforce CRM Training

How to Prepare your Team for Salesforce CRM Training

Training your team on Salesforce should be a priority. User enablement has been proven critical to the success of any CRM implementation project, and Salesforce…

EMPAUA March 27, 2018
IWD18: Celebrating Technological Achievements of Women

IWD18: Celebrating Technological Achievements of Women

It’s 2018 yet women continue to suffer the effects of gender bias in our society today. The exploitation, discrimination and harassment remains and despite increased…

Oliver Kenwright March 8, 2018
6 Reasons to Engage a Consulting Partner for your Salesforce Implementation

6 Reasons to Engage a Consulting Partner for your Salesforce Implementation

When it comes to implementing Salesforce CRM, the stakes are high. As a best-in-breed Customer Relationship Management platform (CRM), purchasing Salesforce licenses…

EMPAUA February 28, 2018
Introduction to Salesforce CPQ: Your Questions Answered

Introduction to Salesforce CPQ: Your Questions Answered

CPQ has received a lot of attention recently however the amount of information out there is rather limited. There are some misconceptions and secrecy around the…

EMPAUA February 20, 2018
Tools to help you migrate to Salesforce Lightning

Tools to help you migrate to Salesforce Lightning

Tools to help you migrate to Salesforce Lightning   Dreamforce 2017 took a strong focus on the next level of CRM: Lightning Experience. With hundreds of features…

EMPAUA February 14, 2018
Salesforce Events in Europe 2018 - Part One

Salesforce Events in Europe 2018 - Part One

The new year is well underway and it might be time to start checking out which Salesforce events in Europe are on and which dates we should block in our calendars.…

EMPAUA February 7, 2018
Our 7 Salesforce Predictions for 2018

Our 7 Salesforce Predictions for 2018

Named by Forbes as the World’s Most Innovative Company in 2017, Salesforce is a force to be reckoned with.  The company continues to aim high, setting their…

EMPAUA February 2, 2018
Leading Companies of Tomorrow Must Leverage the Right Mix of Technology

Leading Companies of Tomorrow Must Leverage the Right Mix of Technology

  It’s essential that companies harness the right mix of technology in order to lower costs and drive top-line growth. Companies that do manage to leverage…

EMPAUA November 30, 2017
Why We Take Annual Company Retreats

Why We Take Annual Company Retreats

Last year EMPAUA held its second ever company retreat in a small town just outside of Barcelona. Being only two years at the time, it might have been perceived…

Oliver Kenwright November 21, 2017
5 telltale signs that your company could benefit from Salesforce Implementation

5 telltale signs that your company could benefit from Salesforce Implementation

  Successful customer relationship management is vital to any business. But is investing in and implementing a CRM system worthwhile for yours? The right CRM…

EMPAUA November 6, 2017
5 Features You Should Be Using in Pardot

5 Features You Should Be Using in Pardot

There are some great, simple, out-of-the-box features in Pardot that can make a huge difference to your marketing efforts, but which many users avoid because they…

EMPAUA November 1, 2017
What Is Cloud Computing and Do I Need It?

What Is Cloud Computing and Do I Need It?

  Demand for Cloud Computing is pretty hot right now. Forrester predicts that the cloud market will be worth $191 billion in 2020, up from $58 billion in 2013.…

EMPAUA October 23, 2017